Public Relations & the Media
Spokespeople
Physicians
- Risk reduction measures
- Medical definitions
- Why back sleep is recommended
- Improvement of SUID/SIDS rates
- Concern that babies may choke on spit-up while back sleeping
Parents & Siblings
- Personal story
- Risk reduction measures
- How a bereavement center supported them
- How friends and family or church supported them
Counselors
- Anecdotes about how they have helped families
- How to work with siblings
- The bereavement process and how people grieve differently
- Tips on how to help families in bereavement
Organization Spokesperson
- Highlight the mission and goals of your center
- Risk reduction measures
- National and Statewide statistics on SIDS, infant death and fetal death
